Why you need to be on the first page of Google? The answer to this question is very simple. Google processes billions of search requests everyday. It is also known as the Internet’s most visited search engine. This means that for any business, being first in Google means beating millions of other sites under the same niche. Studies say that websites on the first page in Google search results receive 75% of clicks. This means that a website that occupies a prominent space in Google have higher chances of increasing sales. Owners of prominent business websites in Google do not look for clients anymore, as Google provides them the traffic they need everyday.
The better question is how to be on the first page on Google? There have been thousands of articles, blog entries, and comments written about this question. The one thing that they all have in common is the fact that to be first in Google is not an easy task. Anyone who decides to work on this all by himself or herself should prepare to work. Money and time are needed to get on the first page on Google. But it is all worth it once the web site stays on top of the competition.
To be able to land on the front page of Google, one must first understand how the Google Page Rank system functions. This system is based on Hypertext Linking, which is a far more superior system compared to its predecessors. This system provides faster and high quality search results. Back in the mid 90s, search engines were influenced by human interference making the search more arduous. Since Page Rank is based on Hypertext Linking, a site’s ranking is based on the number of links that point to a specific site. In a way, these links vote for the “integrity” of a site to provide the right information for a specific keyword. There are some other elements involved in this system. But the most important fact that any website owner should take not of is that “high quality” links are necessary to get a good ranking. High quality here means the sites that “vote” or point to the web site that is being promoted should be important sites as well. An example is a link from Yahoo.com is considered higher in quality as compared to a link from myfavoriteshoppingplace.com.
Getting on the first page of Google is not an easy task but anyone can start by identifying the keywords that need promotion. It is important to think like the person who is doing the search. How will a person type out his or her query in Google? There are also tools for keyword research that are available online.
Why you need to be on the first page of Google? The Internet is growing everyday. To be on the first page of the top search engine is the only way to remain visible in the online competition. Most importantly, to be first on Google will help boost traffic.